Cashmere Agency Promotes Ryan Ford and Rona Mercado to C-Suite Executive Roles

March 17, 2021

By Cashmere Agency

From the article: "...In the midst of a global pandemic, Cashmere was able to grow by 40-percent in the last year due to  the agency's foundation of social and culture-first marketing expertise, along with several new offerings. Over the past year, Cashmere was able to quickly pivot to new circumstances and launched the agency's digital division Nice Sweater, to produce immersive virtual experiences for clients and consumers. Cashmere also launched Dope Data Systems (DDS), a proprietary service designed to measure cultural impact and data to provide brands with incomparable decision-making power. In June of 2020as the US was experiencing extraordinary civil unrest , the agency formed OneOpp, a coalition dedicated to eradicating police brutality. The group is made up of partner agencies, including Quincy Jones Productions, David & Goliath and civic organizations, Color of Change and the Center for Policing Equity. The agency also launched a content studio arm, Cashmere Originals. The Originals division  is currently developing NBA All-Star Chris Webber's 'Fab Five' limited series based on the retired basketball player's memoir, By God's Grace...."

Continue reading the article on PR Newswire.